Case study — Ticketing Platform

EventFlow: the build that paid for itself.

EventFlow came to us as ticketing platform operators in Berlin, DE with a problem that was costing them weekly. The program below is what moved their headline number: -59% ticket volume.

EventFlow — hero visual

Fig. 01 — Support AutomationBerlin, DE

Client
EventFlow
Year
2024
Industry
Ticketing Platform
Location
Berlin, DE
01

The challenge

The founder was the integrations department: five zaps lived in her head, each one a silent-failure risk the business only discovered when a customer called.

Reporting consumed a day a week assembling numbers from four systems — a day spent describing the business instead of running it.

02

The approach

Data hygiene came before any bot: field standards, required properties, one naming convention —two days of unglamorous work that made every subsequent automation trustworthy.

Then the leverage sequence: intake and routing automation, response-time workflows, reporting pipelines — each baselined before and measured after in the hours it returned.

The stack consolidated: fewer tools, documented data terms, and integrations that degrade loudly instead of failing silently.

  • Documented workflows with owners, runbooks and failure alerts
  • Lead response-time automation with human checkpoints
  • RAG assistant scoped to company documents with citations
  • Team training and quarterly kill-review cadence
03

The results

R—01 -68% Lead response time
R—02 4 min Quote turnaround (was 2 days)
R—03 -81% Manual order entry
R—04 0 Silent workflow failures in Q1
We hired nobody this year and the team is less busy than last year. That sentence was impossible before this project.Elena Marsh — Head of Digital, EventFlow
04

The gallery

Next case study Northpine Outdoor Co.

Start a project

Your metric. Our move.

Fixed quotes in 48 hours. Senior team only. Zero hand-offs between disciplines.

Cookies, minus the crumbs. We use essential cookies to run this site and optional analytics cookies to improve it — analytics only load after you accept. See our Cookie Policy.